Library 4 Universal: Online

Title	Strategic Brand Management
Author(s)	Elliott, Richard
Local Call Num.	3848
ISBN	0199260001 9780199260003
Level	Universitar
Pages	xiv, 265 p.
Publishing Info	New York : Oxford University Press, 2007
Loan Type/Days	REG-Regular / 4
Department	S-Student
Media	PBK-Paperback
Subjects	Product management. Strategic planning. management de produs planificare strategica studii de caz

Description	Percy, Larry (coautor) ill. 25 cm Bibliografie p. 253 Index p. 253-265
Resources	Library of Congress