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Title Marketing
 
Author(s) Demetrescu, M.C.
Local Call Num. 111
Status This item is currently IN the library.
Level Universitar
Pages 251
Publishing Info Bucuresti Editura Europa Nova 1991
Loan Type/Days REG-Regular / This item may circulate for 4 Days
Department S-Student
Media PBK-Paperback
Subjects Marketing.
utilizarea metodelor cantitative in marketing
sondajele
actiunile de marketing
dezvoltarea si introducerea noilor produse
gama de produse
cercetarile de marketing
consumatorul
cercetarea psihosociologica a consumatorului
publicitatea
comunicatiile de masa
Marketing international
Description 251 p., 24 cm.;
Prefata;
corpus;
Indice;
cuprins in limbile romana, engleza, franceza, germana;
note de subsol;
figuri;
grafice;
formule de calcul.
Resources L4U Book Cover