MARC Record

001 13027
003 KSL
005 20110318174738.0
008 110318n                       0    und  
020   $c$.02
037   $bEditura Europa Nova
082 0 $a339
100 0 $aDemetrescu, M.C.
245 00$aMarketing$hPaperback{PBK}
250   $aa 3-a
260   $aBucuresti$bMiscellaneous$bEditura Europa Nova$c1991
300   $a251
500   $a251 p., 24 cm.;
Prefata;
corpus;
Indice;
cuprins in limbile
      romana, engleza, franceza, germana;
note de
      subsol;
figuri;
grafice;
formule de calcul.
521   $aUniversitar
541   $d02/15/1997
590   $aRUM
650  0$aMarketing.
650  0$autilizarea metodelor cantitative in marketing
650  0$asondajele
650  0$aactiunile de marketing
650  0$adezvoltarea si introducerea noilor produse
650  0$agama de produse
650  0$acercetarile de marketing
650  0$aconsumatorul
650  0$acercetarea psihosociologica a consumatorului
650  0$apublicitatea
650  0$acomunicatiile de masa
650  0$aMarketing international
852   $bSala de lectura 1{Saladele}$cStudent{S}$h111$iDEM$kRegular{REG}$p005149$qGood$t1$zArrived