MARC Record

001 18000000
003 KSL
005 20201211020001.0
008 201211n                       0    und  
020   $a978-973-46-5972-2
020   $a973-465972-3
037   $bEditura POLIROM
082 0 $a316.6:659.1
100 0 $aChelcea, Septimiu 
245 00$aPsihosociologie aplicata:$bPubliciatatea$hPaperback{PBK}
260   $aIasi$bEditura Polirom$c2016
440  0$aCollegium
500   $a544 p. : fig. ; 24 cm 
Contine bibliogr. si index ; 
$a544 p. : fig. ; 24 cm 
Contine bibliogr. si index ; 

Partea I - Publicitate - o perspectiva psihosociologica
Partea a II-a - Psihosociologia publicitatii - psihosociologia aplicata la marketing
Partea a III-a - Despre construirea reclamelor vizuale de succes
541   $d11.12.2020
650  0$aPsihologie sociala 
650  0$aPublicitate  
852   $bSala de lectura 1{Saladele}$cStudent{S}$h9176$iCHE$kRegular{REG}$p039162$t1$zArrived