MARC Record

001 18000000
003 KSL
005 20110420110844.0
008 110420n                       0    und  
020   $a978-0-273-71387-6$c$135.23
020   $a0-273-71387-6
037   $bMiscellaneous
082 0 $a658
100 0 $aAlbaum, Gerald
110 0 $aDuerr, Edwin
245 00$aInternational Marketing and Export Management$hPaperback{PBK}
250   $a6th.
260   $aEssex$bMiscellaneous$bPrentice Hall Financial Times$c2008
300   $a710
521   $aUniversitar
541   $d04/20/2011$eNIR 2741/25.03.2010
590   $aENG
650  0$aInternational Marketing
650  0$aExporting
650  0$aplanning
650  0$astrategy
650  0$ae-business
650  0$aInternet, the
650  0$aWorld Wide Web.
650  0$aexports
650  0$abases of international marketing
650  0$atrade
650  0$aethical
650  0$ainternational environment
650  0$aculture
650  0$aeconomic
650  0$acompetition
650  0$aportofolio
650  0$amarket entry strategies
650  0$aexport entry modes
650  0$anonexport entry modes
650  0$aproduct decisions
650  0$apricing decisions
650  0$amethods of payment
650  0$amarketing communication
650  0$asupply chain management
852   $bSala de lectura 1{Saladele}$cStudent{S}$h6850$iALB$kRegular{REG}$p033431$qExc$t1$zArrived