MARC Record

001 14899112
005 20080408140155.0
008 070621s2008    njuab    001 0 eng  
010   $a  2007024980
020   $a9780131986220$a0131986228 (13: 978-0-13-198622-0)$c$126,1.00
037   $bMIS$bPrentice Hall
040   $aDLC$cDLC$dDLC
043   $an-us---
050 00$aGV188.3.U6$bS29 2008
082 00$222$a790.2
100 1 $aSayre, Shay
245 10$aEntertainment marketing & communication$bselling branded performance, people, and places$cShay Sayre.$hPaperback{PBK}
246 3 $aEntertainment marketing and communication
260   $aUpper Saddle River, N.J. :$bPearson/Prentice Hall$cc2008
300   $axxii, 489 p.$bill. ;$c23 cm.
504   $aIncludes bibliographical references and index.
521   $aUniversitar
541   $d6/22/2009$eNIR 2559
650  0$aLeisure industry$xMarketing.$zUnited States
650  0$aPerforming arts$xMarketing.$zUnited States
650  0$aEntertainment events$xMarketing.$zUnited States
650  0$aAmusements$xMarketing.$zUnited States
650  0$aTourism$xMarketing.$zUnited States
650  0$aRecreation$xMarketing.$zUnited States
650  0$aConsumer behavior$zUnited States.
650  0$aCommunication in marketing$zUnited States.
852   $90$bSala de lectura 1{Saladele}$cStudent{S}$kRegular{REG}$t1$zArrived$p032542$iSAY$h4911$qExc
856 41$3Table of contents only 
856 41$uhttp://www.loc.gov/catdir/toc/ecip0720/2007024980.html
906   $a7$bcbc$corignew$d1$eecip$f20$gy-gencatlg
925 0 $aacquire$b2 shelf copies$xpolicy default
955   $ase40 2007-06-21$aaa24 2007-06-22$aps15 2008-04-02 1 copy rec'd., to CIP ver.;$cse40 2007-06-21$ese39 2007-06-21 to Dewey$fsd96 2008-04-08; $gsd96 2008-04-08 to DTOC