MARC Record |
001 4994023
005 20060726192807.0
008 990120s2000 nju b 001 0 eng
010 $a 99013642
020 $a0805830502 (alk. paper)$c$110.00
035 $9(DLC) 99013642
037 $bMIS$bLawrence Erlbaum Associates, Publishers
040 $aDLC$cDLC$dDLC
042 $apcc
050 00$aHD59$b.P785 2000
082 00$221$a659.2
245 00$aPublic relations as relationship management :$ba relational approach to the study and practice of public relations /$cedited by John A. Ledingham, Stephen D. Bruning.$hPaperback
260 $aMahwah, N.J. :$bL. Erlbaum,$c2000.
300 $axvii, 255 p. ;$c24 cm.
440 0$aLEA's communication series
504 $aIncludes bibliographical references and indexes.
521 $aUniversitar
541 $d21-Nov-08$eNIR 2463
650 0$aPublic relations$xManagement.
650 0$aCommunication in organizations.
650 0$aCorporations$xPublic relations.
700 1 $aLedingham, John A.
700 1 $aBruning, Stepehn D.
852 $90$bSala de lectura 1$cMIS$kREG$p031944$t1$zArrived$iPUB$h4618$cStudent$qExc
856 42$3Publisher description
856 42$uhttp://www.loc.gov/catdir/enhancements/fy0634/99013642-d.ht
ml
906 $a7$bcbc$corignew$d1$eocip$f19$gy-gencatlg
925 0 $aAcquire$b2 shelf copies$xpolicy default
955 $apc03 to sa00 01-20-99; sc20 01-20-99; sc16 01-22-99; sc05
to DDC 01-22-99; CIP ver. sb15 4-8-00; to BCCD sb15
4-8-00; Copy 2 to BCCD sa55 07-31-00
984 $agsl
031944 Public relations as relationship management :
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