MARC Record

001 18000000
003 KSL
005 20090316101740.0
008 090316n                       0    und  
020   $a9789734611386$c$28.00
020   $a973-461138-0
037   $bEditura POLIROM
100 0 $aSutherland, Max
245 00$aDe la publicitate la consumator$bCe "merge", ce "nu merge" si mai ales de ce$hPaperback
260   $aIasi$bEditura Polirom$c2008
300   $a383p.
440  0$aRelatii publice si publicitate
500   $a383p., 24cm,
Contine index.
521   $aUniversitar
541   $d21-Nov-08$eNIR 2462
650  0$apublicitate
650  0$apsihologia publicitatii
650  0$areclame
650  0$acampanii publicitare
650  0$acomportamentul consumatorului
700 0 $aSylvester, Alice K. (autor 2)
700 0 $aVasile, Aurelia-Ana (traducator)
852   $bSala de lectura 1$cStudent$h4571$iSUT$kRegular$p031894$qExc$t1$zArrived