MARC Record

001 14403954
005 20070523084753.0
008 060607s2007    cauab    001 0 eng  
010   $a  2006928778
015   $2bnb$aGBA678948
016 7 $2Uk$a013552914
020   $a141291969X (hbk.)$a9781412919692 (hbk.)$a1412919703 (pbk.)$a9781412919708 (pbk.)$c$125.79
035   $a(OCoLC)ocm71347921
037   $bMIS$bBooks Unlimited
040   $aUKM$cUKM$dBAKER$dBWKUK$dYDXCP$dDLC
042   $alccopycat
050 00$aHF5415.1263$b.B74 2007
082 04$222$a658.8:658.5
100 1 $aBrennan, Ross$d1957-
245 10$aBusiness-to-Business Marketing$cRoss Brennan, Louise Canning, Raymond McDowell.$hPaperback
260   $aLos Angeles ;$aLondon$bSAGE Publications$c2007
300   $axix, 359 p.$bill. ;$c25 cm.
440  0$aAdvanced marketing series
500   $aBrennan, Ross
Canning, Louise
McDowell, Raymond
il.
25
      cm
Bibliografie la sfarsitul capitolelor
Index p.
      347
$aCanning, Louise (autor 2)
McDowell, Raymond (autor 3)
il.
25 cm
Bibliografie la sfarsitul capitolelor
Index p. 347

504   $aIncludes bibliographical references and index.
521   $aUniversitar
541   $d02-Jul-08$eNIR 2060
590   $aENG
600 00$acomportamentul consumatorului
600 00$astudii de caz
650  0$aIndustrial marketing.
650  0$aIndustrial marketing$vCase studies.
650  0$amarketing industrial
650  0$aafaceri 
650  0$acomunicare de marketing
650  0$astrategie de marketing dedicat companiilor
700 1 $aCanning, Louise-autor 2
700 1 $aMcDowell, Raymond-autor 3
852   $90$bSala de lectura 1$cMIS$kREG$t1$zArrived$qExc$cStudent$iBRE$p030188$h3840
856 42$3Publisher description 
856 42$uhttp://www.loc.gov/catdir/enhancements/fy0704/2006928778-d.
      html
856 41$3Table of contents only 
856 41$uhttp://www.loc.gov/catdir/enhancements/fy0704/2006928778-t.
      html
856 1 $uhttp://www.loc.gov/cgi-bin/zgate?present+2736434+Default+1+
      1+M+1.2.840.10003.5.10+2+/cgi-bin/zgate%3fACTION%3dIN
      IT%26FORM_HOST_PORT%3d/prod/www/data/z3950/locils2.ht
      ml,z3950.loc.gov,7090$nLibrary of Congress
906   $a7$bcbc$ccopycat$d2$eepcn$f20$gy-gencatlg
925 0 $aacquire$b2 shelf copies$xpolicy default
955   $apc16 2006-06-07$ase38 2007-05-23 z-processor$ese38 2007-05-23 to Dewey$ise38 2007-05-23