RAU EL

MARC Record


001 2104616
005 19970114141712.5
008 960212s1997    njuab    b    001 0 eng  
010   $a   96001649 
020   $a9780132613637$c$37.50
020   $a0-13-261363-8
035   $9(DLC)   96001649
037   $bMIS$bPrentice Hall
040   $aDLC$cDLC$dDLC
050 00$aHF5415.13$b.K64 1997
082 00$220$a658.8
100 1 $aKotler, Philip.
245 10$aMarketing management :$banalysis, planning, implementation, and control$cPhilip Kotler.$hPaperback
250   $a9th ed.
260   $aUpper Saddle River, NJ :$bPrentice Hall$cc1997
300   $a1 v. (various pagings)$bill. (chiefly col.), maps ;$c27 cm.
440  4$aThe Prentice-Hall international series in marketing$aPrentice-Hall international series in marketing, The 
504   $aIncludes bibliographical references and indexes.
521   $aUniversitar
541   $d16-Sep-05$eNIR 1415
650  0$aMarketing$xManagement.
852   $90$bSala de lectura 1$cS$kREG$t1$zArrived$p026321$iKOT$h3040$cStudent$qPoor
906   $a7$bcbc$corignew$d1$eocip$f19$gy-gencatlg
920   $a**LC HAS REQ'D # OF SHELF COPIES**
955   $apc16 to sa00 02-12-96; sd08 02-12-96; sd39 02-11-96; to
      sd53 02-11-96; sd06 02-13-96;aa05 02-14-96; CIP ver. ld08
      01-13-97
991   $bc-GenColl$hHF5415.13$i.K64 1997$p00034100445$tCopy 1$wBOOKS


026321 Marketing management :