Registro de MARC

001 15101
003 KSL
005 20110318173832.0
008 110318n                       0    und  
020   $a9739632262$c$.44
020   $a978-973-963226-3
037   $bEditura Expert
082 0 $a658.5.01 
100 0 $aPatriche, Dumitru
245 00$aMarketing industrial$hPaperback{PBK}
260   $aBucuresti$bEditura Expert$c1994
300   $a296
500   $a296 p., 23 cm.;
corpus;
note de
      subsol;
figuri;
tabele;
formule de calcul;
imagini.
521   $aUniversitar
541   $d02/15/1997
590   $aRUM
650  0$amanagement industrial
650  0$aMarketing.
650  0$aeconomia de piata
650  0$apiata bunurilor industriale
650  0$aconsumul industrial
650  0$acercetarea pietei industriale
650  0$apreviziunea pietei industriale
650  0$astudiile de piata industriala
650  0$apolitici de marketing industrial
650  0$amarketing-mix
650  0$apolitica de produs
650  0$apolitica de promovare
650  0$apolitica de pret
650  0$adistributia bunurilor industriale
650  0$aprocesul decizional de marketing industrial
650  0$ainformatia de marketing
650  0$asisteme informationale
650  0$aorganizarea activitatii de marketing in cadrul pietei
      industriale
852   $bSala de lectura 1{Saladele}$cStudent{S}$h107$iPAT$kRegular{REG}$p005396$qFair$t1$zArrived