RAU EL
   
Add to Bookbag Place a Reserve Go Back

View the MARC Record

Title Preparing effective business plans
an entrepreneurial approach
Author(s) Barringer, Bruce R.
Local Call Num. 6853
ISBN 9780137145843
0-13-714584-5
Status This item is currently IN the library.
Level Universitar
Pages xvii, 265 p.
Publishing Info Upper Saddle River, N. Pearson Prentice Hall c2009
Loan Type/Days REG-Regular / This item may circulate for 4 Days
Department S-Student
Media PBK-Paperback
Subjects Business planning.
Entrepreneurship.
New business enterprises--Planning.
Small business--Planning.
Description Bruce R. Barringer.
ill. ;
265p., 23 cm.
Includes indexes.
Why plan? -- Developing and screening business ideas -- Feasibility analysis -- Introductory material, executive summary, and description of the business -- Industry analysis -- Market analysis -- Marketing plan -- Management team and company structure -- Operations plan and product (or service) design and development plan -- Financial projections -- Presenting the plan with confidence.
Resources
L4U Book Cover