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Título Entertainment marketing & communication
selling branded performance, people, and places
Regreso Sayre, Shay
# de Llamada Local 4911
ISBN 9780131986220
0131986228 (13: 978-0-13-198622-0)
Posición Este articulo está disponible en la biblioteca.
Nivel Universitar
Paginas xxii, 489 p.
Publicar Información Upper Saddle River, N. Pearson/Prentice Hall c2008
Tipo Número/Días REG-Regular / Este item puede circular para 4 Días
Departamento S-Student
Medio PBK-Paperback
Sujetos Leisure industry--United States--Marketing.
Performing arts--United States--Marketing.
Entertainment events--United States--Marketing.
Amusements--United States--Marketing.
Tourism--United States--Marketing.
Recreation--United States--Marketing.
Consumer behavior--United States.
Communication in marketing--United States.
Descripción Shay Sayre.
ill. ;
23 cm.
Includes bibliographical references and index.
Descripción
L4U Book Cover