RAU EL
   
Remove from Bookbag Place a Reserve Go Back

View the MARC Record
Title Consumer behavior
 
Author(s) Blackwell, Roger D.
Miniard, Paul W.
Local Call Num. 4904
ISBN 9780324378320
0-324-37832-7
Status This item is currently IN the library.
Level Universitar
Pages xlii, 774 p.
Publishing Info Mason, Ohio Thomson Business and Economics c2006
Loan Type/Days REG-Regular / This item may circulate for 4 Days
Department S-Student
Media PBK-Paperback
Subjects Consumer behavior.
Marketing research.
Description Roger D. Blackwell, Paul W. Miniard, James F. Engel.
ill. ;
774p., 29 cm.
Includes bibliographical references and index.
Resources L4U Book Cover