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Title From Products to Services
Insight and experience from companies which have embraced the service economy
Author(s) Young, Laurie
Local Call Num. 4372
ISBN 9780470026687
0-470-02668-5
Level Universitar
Pages 353
Publishing Info Chichester John Wiley &Sons, Ltd 2008
Loan Type/Days REG-Regular / 4
Department S-Student
Media PBK-Paperback
Subjects Servicii
46 Marketing
 
Description 24 cm
Bibliografie p. 345-346
Index p. 347-353