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Title Cross-cultural business behavior :
marketing, negotiating and managing across cultures
Author(s) Gesteland, Richard R.
Local Call Num. 3046
ISBN 9788716133335
87-1613333-1
Status This item is currently IN the library.
Level Universitar
Pages 244 p.
Publishing Info Copenhagen Handelshøjskolens forlag c1996
Loan Type/Days REG-Regular / This item may circulate for 4 Days
Department S-Student
Media PBK-Paperback
Subjects Business etiquette.
Export marketing.
Intercultural communication.
Negotiation in business.
National characteristics.
Description Richard R. Gesteland.
244p., 24 cm.
Includes bibliographical references (p. [239]-244).
Resources
L4U Book Cover