Aaker, David A.
Developing business strategies
New York
Wiley
c1995
3117
1 of 1 copies on shelf,
Location: Sala de lectura 1
Kaufman, Ira
Digital marketing :
New York
Routledge
2014
9166
5 of 5 copies on shelf,
Location: Sala de lectura 1
Mullins, John W., and Walker Jr., Orville C.
Marketing management
New York
McGraw-Hill
c2008
4929
1 of 1 copies on shelf,
Location: Sala de lectura 1
Kotler, Philip
Marketing management
Upper Saddle River, NJ
Pearson Prentice Hall
c2006
7355
3 of 3 copies on shelf,
Location: Sala de lectura 1
Kotler, Philip.
Marketing management :
Upper Saddle River, NJ
Prentice Hall
c1997
3040
1 of 1 copies on shelf,
Location: Sala de lectura 1
Doyle, Peter, and Stern, Phillip
Marketing management and strategy
New York
Financial Times Prentice Hall
2006
4902
1 of 1 copies on shelf,
Location: Sala de lectura 1
Sorger, Stephan
Marketing planning :
Boston
Pearson Education
2012
9169
1 of 1 copies on shelf,
Location: Sala de lectura 1
McDonald, Malcolm
Marketing plans :
Chichester, West Susse
Wiley
2011
9170
5 of 5 copies on shelf,
Location: Sala de lectura 1
Ferrell, O. C.
Marketing strategy
Mason, OH
Thomson South-Western
c2008
3849
1 of 1 copies on shelf,
Location: Sala de lectura 1
Walker, Orville C.
Marketing strategy
New York
McGraw-Hill/Irwin
c2011
7160
1 of 1 copies on shelf,
Location: Sala de lectura 1