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Title Marketing /
 
Author(s) Baines, Paul,
Local Call Num. 4607
ISBN 9780199290437
0199290431
Status This item is currently IN the library.
Level Universitar
Pages xxv, 859 p.
Publishing Info New York : Oxford University Press, 2008
Loan Type/Days REG-Regular / This item may circulate for 4 Days
Department S-Student
Media PBK-Paperback
Subjects Marketing.
Description Paul Baines, Chris Fill, and Kelly Page.
ill. (some col.) ;
27 cm.
Includes bibliographical references and index.
Resources L4U Book Cover