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Title Marketing in economia de piata
- elemente de marketing industrial -
Author(s) Patriche, Dumitru
Local Call Num. 105
Status This item is currently IN the library.
Level Universitar
Pages 306
Publishing Info Bucuresti Editura Cidin-"Optimal" 1991
Loan Type/Days REG-Regular / This item may circulate for 4 Days
Department S-Student
Media PBK-Paperback
Subjects economie de piata
Marketing.
mecanismul de piata
piata
piata bunurilor industriale
cercetarea pietei industriale
previziunea pietei industriale
studiile de piata industriala
politici de marketing industrial
politica de produs
firmele industriale
politica de pret
politica de promovare
distributia bunurilor industriale
procesul decizional de marketing industrial
informatia de marketing
sisteme informationale
organizarea activitatii de marketing in cadrul pietei industriale
Description 306 p., 22 cm.;
corpus;
note de subsol;
figuri;
tabele;
formule de calcul;
grafice.
Resources L4U Book Cover